The 2026 ‘Ian Brown’s Cycle Shop’ 30 Rides in 30 Days Challenge has raised more than £70k for Les Bourgs Hospice – taking their total since the event began in 2008 to £1.25m.
Now in its 19th year, 80 islanders took part in the annual cycling challenge including 16 first timers, pledging to ride their bikes for one hour each day over 30 consecutive days.
It’s one of the most important in Les Bourgs Hospice fundraising calendar and culminated in the final day on May 31st, where the riders joined the annual Rock to Rocque round island ride – also raising funds for the local charity.
Event organiser Ian Brown, was delighted with this year’s total: “I am very grateful, as always, to all the riders for their efforts out on their bicycles and their supporters who donated to the fundraising in various ways. There were cake sales, quiz nights, mountain bike events, schools’ participation, OFAD Sportive as well as the usual static bike rides at many local large retail outlets. The event demonstrates what value and appreciation the Guernsey community has for Les Bourgs Hospice and the care and support it offers islanders and their families.”
Les Bourgs Hospice CEO Rob Jones said: “This incredible total takes the event’s fundraising past £1.25m and we are profoundly grateful to everyone who rode, donated or supported the challenge. These funds make a real and immediate difference to the care we can provide for islanders and their families. My thanks go to Ian Brown and his team for their unwavering commitment.
“Ian’s recent MBE is a fitting recognition of the impact he has had on local charities, including Les Bourgs Hospice.”
Supported for the fifth year running by Specsavers, the total raised this year included a £15k donation from the Guernsey company, bringing their overall contribution to more than £70k across the five-year sponsorship.
Woodies Coffee outlets also gave a donation from each cup of coffee sold during the thirty-day event and The Kiln at Oatlands hosted a magnificent First Day Breakfast for the riders at the start of their challenge on May 2nd .
Nick James of Specsavers said: “It’s been great to be able to support this fantastic fundraising event and play a part in reaching this phenomenal figure. The commitment from everyone involved year after year is truly inspiring, and we’re proud to have been part of such an important cause for the local community.”
Pictured: 30 rides in 30 days Challenge meeting at The Kiln Saturday 2nd May 2026, before the start of raising funds for Les Bourgs Hospice. Credit: Chris George




