Startup Guernsey and the Guernsey Community Foundation are presenting a series of new courses designed to help charities and small businesses build their skills and confidence to develop and expand their work.
The courses, which run in October, include workshops on social media and cloud accounting for charities and small businesses.
Stefanie Haigh of All Things Social will give an overview of social media management for charities, including an understanding of the psychology behind building awareness and encouraging donations. Another social media workshop hosted by All Things Social will be tailored specifically for small business owners, with a strong emphasis on voice, branding and storytelling.
There will also be a workshop on Cloud Accounting hosted by BDO aimed at both small businesses and charities. Xero cloud accounting package is designed for non-accountants, making it very user-friendly for small organisations. Experts at BDO will teach new and beginner Xero users how to migrate accounts to, and get the most out of, Xero. The course assumes some prior basic knowledge of financial record keeping.
Jennifer Strachan from Startup Guernsey said:
“We recognise that some of the challenges for small businesses are the same for charities. We chose to focus on social media, which is a powerful platform to build awareness at low cost, and cloud accounting, which improves organisational efficiency allowing both charities and small businesses to have more time to focus on delivering their services. We are delighted to be partnering with the Community Foundation to extend our reach to the charitable sector with these tailored workshops.”
Jim Roberts from the Community Foundation said:
“The Guernsey Community Foundation works tosupport charities to fulfill their potential. We are therefore delighted to be working in partnership with Startup Guernsey to deliver these skills workshops to address opportunities for development within the sector.”