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Home Business News Leadership

Own your industry: Give away your best ideas for free

August 14, 2025
in Alderney & Sark News, Business News, Features, Guernsey News, Isle of Man News, Jersey News, Leadership
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Channel Eye has joined forces with Douglas Kruger, Hall of Fame global speaker, and author of several bestselling business books, in our new series, ‘Own your industry’.

It’s a dilemma.

You know your stuff, but if you reveal the fact, does your IP become less valuable?

Turns out, it doesn’t work that way.

Douglas Kruger, global speaker and author of ‘Own Your Industry’, explains why giving away your best ideas for free is actually your strongest marketing move.


Douglas Kruger – Hall of Fame global speaker 

Are you the biggest name in your industry? If not, why not?

Douglas Kruger challenges organisations with the question: Why should they queue outside your door? And what’s stopping you, your business, your brand, becoming the undisputed industry icon? 

Douglas is a Hall of Fame global speaker, and the author of several bestselling business books, including ‘Own Your Industry,’ and ‘Is Your Thinking Keeping You Poor?’ He presents on stages around the world, trusted by clients like BMW, Samsung, 3M, Deloitte, Lloyds and Re/Max. 

Learn what the most energetic and successful brands do differently…and take your place as the biggest name in your industry.

Meet Douglas here or contact him to book him for your next event.

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The views expressed in this article are those of the author and not Channel Eye.

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