Channel Island creative and digital marketing agency, Oi, has won the advertising and marketing account for HSBC following a pitch process.
The agency has been appointed as HSBC’s full-service advertising, design and digital marketing agency for its services dedicated to customers in the Channel Islands and Isle of Man, as well as its expat business which provides specialist support to people living and working abroad.
“Oi’s pitch to HSBC, which embraced the very latest digital marketing techniques and technology, was really exciting to work on, and even better to win,” said Peter Grange, Chief Executive Officer at Oi, which is celebrating its 15th anniversary this year.
“We are looking forward to working together with the team at HSBC to produce highly effective marketing activity and campaigns locally, nationally and internationally, over the coming years.”
Kara Lisik, Head of Marketing at HSBC, said: “Oi’s considerable experience, locally and internationally, makes them the ideal agency for HSBC and we’re very excited to be working with them.”
Oi is the largest full-service creative and digital marketing agency in the Channel Islands, with a team of 33. It recently appointed Chris Atkinson, former VP of Sales and Marketing at Microsoft Asia Pacific, as its new Executive Chairman.
HSBC is well established in Jersey, Guernsey and the Isle of Man, employing over 1,000 people across the islands. They provide retail customers across the islands with an extensive range of banking and wealth management services. While the Expat business provide specialist services, expert support and connections to help expats build fulfilling and successful lives abroad for themselves and their families.