A week of engagement with local businesses this month will focus on unlocking productivity potential for better outcomes for people, firms and places.
As it marks National Productivity Week 2026, Jersey Business is asking employers to improve productivity not by pushing their workforce harder, but by making strategic adjustments that encourage smarter working to create better jobs, stronger businesses and a more prosperous island.
Throughout the week, which runs from 27th April to 1st May, Jersey Business is collaborating with The Productivity Institute, a UK-wide research organisation dedicated to understanding and addressing the country’s longstanding productivity challenges. They are leading the national campaign and hosting a series of expert-led events that will tap into academic insights and proven strategies for enhancing productivity among Jersey businesses.
Paul Murphy (pictured), CEO of Jersey Business, said: “We are encouraging businesses to join us in this celebration of productivity, offering valuable insights that can drive our economy forward. Together, we can ensure that we are not only understanding what productivity is but are actively implementing strategies that work, particularly in the face of global uncertainties. This year’s theme, ‘Work Smarter, Not Longer’, is all about businesses seeking effective methods to improve efficiency without reducing workforce size.”
Professor Bart van Ark, Managing Director, The Productivity Institute, said: “National Productivity Week is about helping organisations move beyond working harder and instead focus on creating the conditions for smarter, more sustainable performance. We’re delighted to be working with Jersey Business to bring this conversation to local employers, showcasing how productivity improvements benefit people, businesses and places. We’re also pleased that our Research Fellow, Dr Kate Penney, will be continuing this dialogue at the Jersey Business Conference in June, helping businesses translate evidence into practical action.”
