The Environmental and Social Impact Monitor (ESI Monitor) has appointed Fred Betley as sustainability advisor.
Mr Betley holds a degree in Global Sustainable Development and Sociology from the University of Warwick. His studies focused particularly on the economic principles of sustainability.
The ESI Monitor is a not-for-profit entity that rates organisations according to their commitments to the environment and community. Its aim is to encourage businesses to consider the best ways of supporting society while also focusing on reducing and mitigating their environmental impact.
ESI Monitor managing director Marc Laine said: “It’s a real breath of fresh air to have Fred on board as an advisor. His passion for the environment and his knowledge of sustainability make him an excellent choice to take on the advisory role. He has already recommended incentives that we can easily adopt and I look forward to seeing his strengths take Guernsey into a more sustainable future.”
Mr Betley has recommended a practice that is already implemented in some parts of the UK and Canada, which sees electric cars assigned green number plates. These plates mean that drivers can enjoy special privileges on the road.
“Guernsey aims to be a zero-carbon economy and while individuals and businesses are already making changes to offset their carbon footprint, we need to explore more ways to encourage a full transition to that zero-carbon status.” said Mr Betley.
“If we can encourage more people to use alternative, cleaner transport and call on the government to make these changes we will continue to head toward a cleaner island.
“Obviously introducing green plates would be a minor change, but it is a visual and effective way of highlighting the number of electric cars and will subsequently raise awareness of zero-emission vehicles.”
In the UK and Canada, green plate holders are offered perks such as free parking or preferential treatment on motorways. Mr Betley noted: “Of course free parking and motorway incentives would not work in Guernsey so I’m recommending green plate holders have access to parking spaces with more time allowances and that charging points are installed across the island near restaurants, hotels and car parks outside of town.
“I’m really excited to be working with Marc and ESI Monitor and look forward to helping Guernsey on its path toward a greener future.”