Channel Eye has joined forces with Royston Guest, leading Business Growth Coach and CEO/Founder of Pathways Global, in our column, ‘Ask the Business Coach’.
One of the common challenges faced by businesses without clear strategic priorities is that their leaders and owners get sucked almost exclusively into short-term, reactive activities. Their time is dominated by constant tactical delivery and crisis management. You are not thinking strategically if you haven’t outlined your strategic priorities.
Three key takeaways
- Less is more.
- No more than three company strategic priorities.
- The goal is to nail and deliver against the three.
Episode timestamps
- [0.42] As a business, there should be no more than three top strategic priorities for the current year, which filter down into the different departments having their priorities, which filter down into individual/team priorities. Each layer of strategic priorities should tie back to the top three of the business.
- [2.05] Ask the question, what three significant deliverables (strategic priorities) must our business deliver in 2025? This will create a laser beam focusing on what matters strategically for your business.
- [2.35] For example, your first strategic priority could be:
- PEOPLE – How do we retain and optimise our key talent?
- PROPOSITION – What is our optimum proposition mix, and what do we need to change/improve/introduce?
- PRODUCTIVITY – How do we deliver efficiency gains through automation and tech?
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