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Home Business News Retail & Hospitality

Aladdin’s Cave launches Toy Ambassador search

July 15, 2025
in Business News, Charity & Community, Guernsey News, Leisure, Retail & Hospitality
Aladdin’s Cave launches Toy Ambassador search
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Toy retailer Aladdin’s Cave has officially launched its search for a child to become the brand’s first-ever Toy Ambassador.

Open to children aged 6 to 12 living in Guernsey, the Toy Ambassador Programme is designed to give one young toy enthusiast the opportunity to review products, take part in marketing campaigns and host in-store events. The successful applicant will receive monthly toys in exchange for creating short video reviews, which will be featured on social media, YouTube and in-store screens.

The Toy Ambassador will:

  • Be featured in Aladdin’s Cave digital and print marketing
  • Take part in in-store demo days and events
  • Receive a Toy Ambassador branded t-shirt and badge

“We’re excited to offer families a fun and engaging opportunity,” said Aladdin’s Cave operations director Natalie Maides (pictured). “This initiative is all about encouraging creativity and building confidence in young people.”

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Sue Fitzgerald

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