The Digital Trust World 2022 Conference builds on the success of the inaugural 2021 event, to provide a platform for the world’s leading authorities in Digital Trust to drive the conversations around how trust can be developed in the digital world.
As the rapid adoption of a digital-first approach continues across every part of the economy, levels of fraud have soared. An increasingly sophisticated ecosystem of organised cybercriminals has led to mounting financial losses and greatly damaged customers’ experience, and more importantly their trust in how data processors and controllers safeguard their personal information.
Clare Messenger (pictured), Head of Fraud Protection Services at JT in Jersey, has been invited to lead a discussion panel on fraud prevention and management at this month’s Digital Trust World conference, examining the measures and solutions being taken to protect consumers online. Together with experts from UK Finance, Remote Payment Channels, Vodafone Identity Hub and FICO they will explore what digital trust means and what measurable steps can be taken to improve the trustworthiness of digital technologies through security and responsible technology use.
Clare said: “Businesses need to simultaneously combat fraud and provide customers with a seamless digital experience, if not, their trust in us is at stake. More than ever, the global economy is reliant on connectivity, the use of data and innovative digital technologies. But the risks are growing every day as criminals are finding increasingly creative ways to commit fraud to steal people’s identity and money.
“Simple tasks, such as being able to prove you are who you say you are need to take place in milliseconds to ensure seamless customer experience – as solution providers and custodians of data we must create a secure digital world. It is the basis of building customer confidence in how a company protects their data and personal details.”
Conference organiser Alan Goode, CEO & Chief Analyst at Goode Intelligence, added: “Digital trust means the secure way that businesses and customers carry out transactions and if you think of data as being the life blood of the digital economy, then digital trust is its heart.
“While the concept of trust has developed over thousands of years of human civilisation, the digital world has only been around for a matter of decades and needs to catch up. This exciting event, which brings together leading technology providers with business decision makers, investors, technology integrators and solution providers such as JT, will examine what the future may hold and how these challenges are being met.”
