Using social media to strengthen connections with your supporters
George Bett, MD at ClickSmith, has a passion for helping organisations leverage digital marketing to amplify their mission. Through daily client contact, he has built a deep understanding of what businesses seek when choosing a charitable partner and how charities can enhance their appeal, attract more support, and effectively communicate their impact.
- Understand how to make small charities attractive to businesses as donors.
- Learn what businesses typically want in return for their support.
- Understand the role of social media in strengthening donor relationships, particularly with business supporters.
- Discover content strategies that keep donors engaged and motivated to support your cause.
- Explore practical examples of how small charities can effectively leverage social media to show appreciation and drive long-term partnerships.
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