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Marketing to Gen Z on a Shoe String

Marketing to Gen Z on a shoestring

How to maximise marketing investment targeted to Gen Z, including how to make demographic based marketing decisions to maximise your business.

Generation Z accounts for a third of the world’s population, they have never known a world without Google and are almost constantly online, with 6 years of their life to date being spent on social media according to 2020 WHO research, and they were only born between 1995 and 2016!

The Gen Z market is due to quadruple over the next decade to around $33 trillion so learn how to:

  • Target Gen Z and make demographic based marketing decisions
  • Ensure you deliver a return on your marketing investment for Gen Z
  • Work out if you need a business TikTok account, and what are the social media opportunities of tomorrow.

Opportunity to ask questions at the end.

Channel Eye Media is advertising this event for a third party. The event is not promoted, or endorsed by Channel Eye Media unless specifically stated.

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Date

Tuesday 07 Mar 2023
Event Ended

Time

12:30 pm - 1:30 pm

Cost

No charge

Location

Webinar / Online

Organiser

IoD
Phone
+44 20 3855 4308
Email
Website
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2021-07-13 ChannelEye Get seen MPU

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