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Channel Islands customer experience expert rated in global top three

March 22, 2021
in Business, Jersey, Leadership
Claire Boscq-Scott
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Moving up from number 5 to number 3 on the Global Customer Service Gurus, Claire Boscq-Scott, is also the first woman amongst the world’s most renown customer experience experts.

Claire Boscq-Scott is known locally for her customer experience obsession, she is joining once again the rank of the Global Customer Service Gurus by being voted #Guru3 on the GlobalGuru.org 

“Wow, I am actually lost for words with the news”, Claire says, “it’s been 4 years now I have been voted by clients, colleagues and peers on this Customer Service Global Guru list, and after the year we’ve had, it’s been a real challenge to keep businesses inspired and motived to continue taking care of their employees and customers, but those who did, have certainly done an amazing job!

“My mission for the last decade has been the same: inspiring businesses to deliver exceptional customer experiences, being on that list goes a long way to share this mission further afield.”

Secret diary of a mystery shopperClaire established her business in 2009 with more than three decades of customer experience expertise, she is a thought-leader in the industry.  She has been speaking on some big international stages over the last few years live and virtually from Beijing to Kuala Lumpur, Dubai to Mumbai and she reached No 1 on Amazon’s Best Seller list last September for her book, ‘The Secret Diary of a Mystery Shopper‘.

Claire told Channel Eye: “The Brand continues to evolve, and I am now launching a new Business Feng Shui programme; businesses have been under a lot of pressure over the last year and we need to bring a more holistic approach to do business.

“This blend of ancient Chinese principles and new modern business needs is essential for them to thrive, by enhancing their environments, they will increase employees’ performances and customer loyalty.

“Researches from Somatic psychology demonstrate how our mind-body connection has a direct correlation to our state; our feelings, thoughts and behaviour.  The purpose of Feng Shui is to make people feel good by promoting an effective use of, not only our space and materials, but an alignment of the flow of energy with our own state.  By implementing simple but powerful changes in their environment and their employees’ working from home, businesses will maximize their employees productivity, boost their happiness, and conduce greater creativity without having to cost anything.

“It will also help drive customer loyalty, by tapping into the emotional triggers that prompt consumers to make unconscious decisions, (95% of our purchase decision making takes place in the subconscious mind [Gerald Zaltman]) and to buy on impulse and desire, brands can create long-lasting memories, increasing shopping basket and brand loyalty.

“Nurturing a truly caring service culture isn’t easy but it is the only way to have a thriving business, with harmonious environments, happy employees, happy customers and happy bottom lines.’

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Tim Bullock

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