Bedell Cristin has won the Best Digital Marketing campaign award at the annual Citywealth Brand Management and Reputation Awards for its Valentine’s-themed GDPR email requesting recipients to ‘opt-in’ to the firm’s updates.
The Citywealth Brand Management and Reputation awards are in their fourth year and highlight the best brands emerging in a consolidating financial industry.
An independent panel of industry judges determined the winners. They particularly judged this category by looking at how the campaigns showcased creative use of digital media to achieve specific objectives.
Bedell Cristin was one of 10 shortlisted firms in the category.
“We are delighted to have won Best Digital Marketing for our GDPR campaign,” said Bedell Cristin managing partner David Cadin.
“It’s wonderful to be recognised for the quality and creativity of the marketing team’s work.”