Island Global Research has conducted a comprehensive survey across Jersey, Guernsey, and the Isle of Man to gauge public attitudes towards alcohol consumption and its impact on community health.
The survey, undertaken from October 5 to November 6, 2024, engaged residents aged 18 and above, yielding significant insights into perceptions, concerns, and support for measures related to alcohol use.
Across all three islands, the majority of respondents agreed that moderate alcohol consumption is socially acceptable. However, opinions diverged on the acceptability of getting drunk, with a notable proportion expressing reservations, especially among older demographics. Concerns centered primarily on antisocial behavior linked to alcohol, followed by healthcare costs and personal health impacts.
A significant finding was the widespread belief that more should be done to mitigate alcohol-related harm, though specific support mechanisms for cutting back on alcohol were less clear. Despite strong support for labeling alcohol content on packaging, opinions on further advertising restrictions and minimum pricing in shops were more varied.
In Jersey, 91% viewed moderate drinking as socially acceptable, but only 33% found getting drunk acceptable, with concerns focused on antisocial behavior and healthcare costs. A majority believed in labeling alcohol content and supported tighter advertising regulations, though enthusiasm for minimum pricing was limited.
Similarly, Guernsey reflected high acceptance of moderate drinking (92%), but with lower tolerance for drunkenness (30%). Concerns mirrored Jersey’s, with notable support for labeling and cautious optimism towards stricter advertising controls and pricing policies.
In the Isle of Man, 89% approved of moderate alcohol use, with 32% finding drunkenness acceptable. Concerns aligned closely with the other islands, albeit with a heightened focus on healthcare costs. Support for labeling and advertising restrictions was robust, while minimum pricing garnered moderate backing.
Looking ahead, Island Global Research plans to continue exploring public health attitudes towards substances throughout 2025, including smoking, vaping, and cannabis use. These surveys aim to inform policy makers and community leaders on effective strategies to promote healthier lifestyles across the Channel Islands.
The survey underscores a collective desire for balanced alcohol policies that respect social norms while addressing community concerns. As discussions evolve, stakeholders will need to navigate these nuanced perspectives to shape effective public health initiatives tailored to each island’s unique socio-cultural landscape.
