Throughout the month of December, Visit Jersey will be launching a new series of partnership campaigns with leading travel brands to encourage tourists to visit Jersey in 2025.
The brands include Expedia, Hotels.com, easyJet Holidays, Jet2, and Blue Islands.
Starting today, the Expedia and Hotels.com websites feature dedicated Jersey landing pages, created in partnership with Visit Jersey, including inspiring images and video that showcase the island. Spanning a period of six weeks (through 31 January 2025), the Visit Jersey partnerships with Expedia and Hotels.com are designed to be data-driven, guiding travellers from inspiration to booking.
“We are excited to partner with Expedia, Hotels.com, easyJet Holidays, Jet2, and Blue Islands for these new campaigns, which represent a strategic approach to maximising our marketing investment during the highly competitive Christmas period,” said Tricia Warwick, Chief Executive of Visit Jersey.
“By collaborating with some of the biggest, most respected names in travel, we can capture the attention of prospective visitors and drive bookings to Jersey for next year. These campaigns will also build momentum ahead of exciting activity we have panned for 2025, including our spring/summer brand campaign launch in January and promotion of the forthcoming Bergerac reboot.”
Pictured: Beauport Bay. Credit: Andy Le Gresley Photography